Animation experimenting with relation between sound and image. I hope to make this into a more complete video, but I like the feel and style of this.
Sunday, 30 May 2010
Wednesday, 26 May 2010
Wednesday 26th May 2010
A great day. I am feeling very confident and motivated by my project.
Today i experimented with papers and card as i am pursuing the idea of a DIY flyer that tells the reader a story and information on the charity.
Basically, the idea is to create a teaser campaign for the homeless charity (in this case hopefully Crisis). The 'teasers' would be posters with the sprayed "Home Sweet Home" as seen in yesterdays entry, and also outlines, meant to represent the chalk outline of not only the crime scene of homelessness: allowing people to sleep rough, but could also be our perception of these 'other' people that are dead and missing to our society... either way it attracts attention and asks questions.
There will also be a followup package to this. This will be in the form of 'junk mail', although it will be addressed to 'The 18--25 year old':
A change I would like to make to the mock-up above, would be to have an implication of the teaser on the outside of the envelope, giving the target even more reason to open the letter. This could be a print of the outline character.
INSIDE the envelope, is the flyer. The flyer should involve the reader and be less about guilt, and be more informative and focus on the positive aspects of the charity.... but with regard to design, this is how it has progressed:
This was the first design.... it starts at the envelope, so is very large. Its more fun like this as you become lost in the journey and it is quite satisfying to build a house at the end.
Unfortunately it does use quite a lot of material and would be very wasteful and not very cost effective if it the were a lot being made.
So with this in mind, i went back to the drawing board to try and come up with a better design.
With drawings and experimenting with the card i came up with this design:
It is smaller, but as satisfying to open up and construct. There are also enough panels to tell a success story and keep the attention of the viewer.
As a bit of fun here is an animated gif of it opening up:
One of the ways I wanted to tell the story is to be able to have a character that is shown changing situations. My initial idea to do this was to show two illustrations that occupy the same space but at different stages of the unraveling.
This was OK, but it wasn't clever enough and could possibly be ignored. In order to grab attention i have decided to create a pop-out outline shape of the man which folds from being in a rough sleeper situation, to being inside the house, with his confidence regained.
Today i experimented with papers and card as i am pursuing the idea of a DIY flyer that tells the reader a story and information on the charity.
Basically, the idea is to create a teaser campaign for the homeless charity (in this case hopefully Crisis). The 'teasers' would be posters with the sprayed "Home Sweet Home" as seen in yesterdays entry, and also outlines, meant to represent the chalk outline of not only the crime scene of homelessness: allowing people to sleep rough, but could also be our perception of these 'other' people that are dead and missing to our society... either way it attracts attention and asks questions.
There will also be a followup package to this. This will be in the form of 'junk mail', although it will be addressed to 'The 18--25 year old':
A change I would like to make to the mock-up above, would be to have an implication of the teaser on the outside of the envelope, giving the target even more reason to open the letter. This could be a print of the outline character.
INSIDE the envelope, is the flyer. The flyer should involve the reader and be less about guilt, and be more informative and focus on the positive aspects of the charity.... but with regard to design, this is how it has progressed:
This was the first design.... it starts at the envelope, so is very large. Its more fun like this as you become lost in the journey and it is quite satisfying to build a house at the end.
Unfortunately it does use quite a lot of material and would be very wasteful and not very cost effective if it the were a lot being made.
So with this in mind, i went back to the drawing board to try and come up with a better design.
With drawings and experimenting with the card i came up with this design:
It is smaller, but as satisfying to open up and construct. There are also enough panels to tell a success story and keep the attention of the viewer.
As a bit of fun here is an animated gif of it opening up:
One of the ways I wanted to tell the story is to be able to have a character that is shown changing situations. My initial idea to do this was to show two illustrations that occupy the same space but at different stages of the unraveling.
This was OK, but it wasn't clever enough and could possibly be ignored. In order to grab attention i have decided to create a pop-out outline shape of the man which folds from being in a rough sleeper situation, to being inside the house, with his confidence regained.
Tuesday, 25 May 2010
Tuesday 25th May 2010
The past week or so have been quite dry and not very inspiring unfortunately. But today has been fantastic!
I got into college early in order to get the most out of the day. I am charged, but had a while recapping where i had left off.
The state i was in was lost and my project was not really taking any direction. I had a look at what i wanted and needed to do and broke it down part by part. I experimented with various fonts, tyring to be relevant but also appealing to my audience, and after a few sheets of experimentation, decided to go out into the streets to grab some inspiration:
After that i went back into the classroom to see what i could take from simplification of shapes:
Unfortunately, i still wasn't getting a result that really reflected what my project was about. I gave myself a moment to think and step back from complicated and illegible designs and thought what would be the most relevant font?
The font i decided on was a badly spray painted hand font. It is always noticeable in the hope that maybe it will be an offencive phrase and therefore could attract the attention of the audience. I will also be putting it on a white sheet of paper (A3) so that it remains clear and even more noticeable.
Here is an example of the font that i will use:
To conclude, i am very excited and motivated now and am coming up with ideas and am forming a solid vision of how i want my work to look when it is finished.
I got into college early in order to get the most out of the day. I am charged, but had a while recapping where i had left off.
The state i was in was lost and my project was not really taking any direction. I had a look at what i wanted and needed to do and broke it down part by part. I experimented with various fonts, tyring to be relevant but also appealing to my audience, and after a few sheets of experimentation, decided to go out into the streets to grab some inspiration:
After that i went back into the classroom to see what i could take from simplification of shapes:
Unfortunately, i still wasn't getting a result that really reflected what my project was about. I gave myself a moment to think and step back from complicated and illegible designs and thought what would be the most relevant font?
The font i decided on was a badly spray painted hand font. It is always noticeable in the hope that maybe it will be an offencive phrase and therefore could attract the attention of the audience. I will also be putting it on a white sheet of paper (A3) so that it remains clear and even more noticeable.
Here is an example of the font that i will use:
To conclude, i am very excited and motivated now and am coming up with ideas and am forming a solid vision of how i want my work to look when it is finished.
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